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59 articles about data. Explore them.
08 Mar 2024

DATA INTELLIGENCE 2024 TRENDS REPORT

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20 Feb 2024

The Digital Health of brands in 2023, heavily impacted by authentic presence on TikTok, especially in Retail and Auto

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Digital Trends October 2023: Social Media, Streaming, and Online Consumption Evolution in Romania

18 Dec 2023

Sponsorship Study 2023

03 Oct 2023

The unfriendly working atmosphere determines 6 out of 10 Romanians to change jobs in the next year

08 Aug 2023

Focus On May 2023 – What do Romanians do online?

04 Jul 2023

Short and long battles in the digital environment and data-based successes

Alexandra Caciur, Head Of Data & Business Intelligence @Digitas, togheter with Nicoleta Baicu, Head of Digital & E-commerce Marketing - Carrefour have a very interesting talk about the digital environment and how Data is at the center of it all, for IQads.
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25 Oct 2021

Focus ON: New Media Usage – October 2021

In the last year, the need for connection and information has increased, according to the New Media Adoption study, carried out by our colleagues at Spark Foundry.
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19 Oct 2021

Four steps that brands can take in the fourth pandemic wave – by Alexandra Caciur, Digitas Romania

The general tendency of people to rely on moments of happiness or well-being as a landmark of normalcy, disregarding the ups and downs and not accepting them as a reality, has a name: "hedonistic adaptation". In this type of adaptation, those who win the lottery gradually return to the "old" level of joy.
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24 Sep 2021

Biz Magazine – interview with Leo Burnett & NN Romania

Irina Carbunescu, Data Intelligence Director at Leo Burnett Bucharest has a very insightful dialogue with the Head of Digital and Consumer Strategy at NN Romania, in the latest number of Revista Biz. The Data tools they implemented help the business be more agile in communication and make the entire decision-making process be more efficient.
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16 Sep 2021

Social Media Stars Index – the top of the most followed online accounts in August 2021, Romania

The largest decrease was observed for Youtube, where a percentage of -56.2% was recorded in terms of total engagement. This decline comes from the fact that in July the market was augmented by the owned channel of the magician Robert Tudor who reached a unique performance at the time: videos posted by him gathered more than 410 million views (more than double compared to the rest of all the videos posted by content creators in Romania in a normal month), while in August things return to normal.
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13 Sep 2021