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151 articles about data. Explore them.
14 Sep 2026

What if you could know which creative will work before you spend a single Euro?

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02 Sep 2026

Stop negotiating TV’s cost. Start measuring its return.

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Does Gen Z really exist? Five ways to avoid the generational marketing trap

25 Aug 2026

Two Creative Strategists on Turning Insight Into Impact

12 Aug 2026

Focus On – The Rebalancing in Media Adoption – Spark Foundry Romania Study 

27 Jul 2026

Why Growth Now Needs a Diagnosis, Not a Feeling

23 Jul 2026

Divide and conquer – Customer segmentation from Global Web Index

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27 Jun 2025

Events 2025: Insights from Starcom & Untold Festival Community 

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19 Jun 2025

Data isn’t the goal – clarity is: the story of a modern data specialist

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18 Jun 2025

Why research matters more than ever in the age of data

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16 Jun 2025

Think in Arches, Plan in Curves: The Vault Approach to Smarter Marketing

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05 Jun 2025