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150 articles about data. Explore them.

02 Sep 2026

Brand
Business
Communication
Consumer

Stop negotiating TV’s cost. Start measuring its return.

25 Aug 2026

Brand
Business
Communication
Consumer

Does Gen Z really exist? Five ways to avoid the generational marketing trap

Two Creative Strategists on Turning Insight Into Impact

12 Aug 2026

Focus On – The Rebalancing in Media Adoption – Spark Foundry Romania Study

27 Jul 2026

Why Growth Now Needs a Diagnosis, Not a Feeling

23 Jul 2026

Events Behavior 2026: The New Rules of Event Marketing- Starcom Romania Study

06 Jul 2026

Brand
Communication
Consumer

The health of your brand is so very important, powered by digital health index

If a business is depending on a marketing-mix model that averages the past 3 YEARS of data, the maximum potential of communication cannot be reached. Brands need data that is fresh, current and reflect what’s happening TODAY or AT LEAST THIS WEEK.

01 Jun 2021