Content Power Ratings TV

Communication

What is it?

It is an innovative system for ranking TV programs in Romania, showing the most accurate coverage of a TV station by considering not only TV audience ratings but social media activity and online interest.

The index has three main pillars:

Audience size (combines TV ratings and social community sizes).
Fan's involvement (combines data from all social media accounts and Google Trends).
Fan's advocacy (measures the degree to which a brand's posts trigger conversations).

Product benefits

TV Performers (shows with high ratings).
Social Media Performers (shows with a visible presence on social media).
Online Interest Boosters (most searched for shows), by the TV stations types: hobby & lifestyle, sports, movies, science, women TV stations.

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Sample Reports

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Content Power Ratings TV