Promo Radar

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Consumer

Promo Radar

What is it?

Promo Radar enables the selection of the most relevant promotional incentives and mechanics by real-time monitoring of consumer search interests, engagement with giveaways on social media, ratings of contests on .ro websites, and promotional CRM activity in the category.

Product benefits

By comparing consumers’ interests with the most appreciated giveaways and contests in the Romanian market and engagement from our promo campaigns, we can:

  • Adjust the promo mechanics to increase enrollment in promo campaigns.
  • Determine the most relevant prize categories and types from a particular variety.
  • Adapt brand strategy to the competitive promotional landscape.

Need more info?

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