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What is it?

Promo Radar enables the selection of the most relevant promotional incentives and mechanics by real-time monitoring of consumer search interests, engagement with giveaways on social media, ratings of contests on .ro websites, and promotional CRM activity in the category.

Product benefits

By comparing consumers’ interests with the most appreciated giveaways and contests in the Romanian market and engagement from our promo campaigns, we can:

  • Adjust the promo mechanics to increase enrollment in promo campaigns.
  • Determine the most relevant prize categories and types from a particular variety.
  • Adapt brand strategy to the competitive promotional landscape.
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    National Consumer Promos
    Prize Value Share by Category
    Prize Value Share by Brands
    Most Used Prize Categories Ranking
    Social Media Giveaways/Promos
    Social Media Most Used Prize Categories Ranking
    Engagement by Prize Categories
    Choose time range All time
    Filter results
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    Did you know that there is more data available? Get in touch and a Data Intelligence representative will be able to assist in providing you with information. Request full report
    Choose category All categories
    Choose brand All brands
    Choose time range All time
    Filter results
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    Did you know that there is more data available? Get in touch and a Data Intelligence representative will be able to assist in providing you with information. Request full report

    Most Used Prize Categories Ranking

    Choose years 2021, 2022
    Choose media type All media
    Choose category All categories
    Choose advertiser All advertisers
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    Did you know that there is more data available? Get in touch and a Data Intelligence representative will be able to assist in providing you with information. Request full report

    The Report is Available
    Upon Request

    Get in touch and a Data Intelligence representative will be able to assist in providing you with information.

    Request full report
    Choose time range All time
    Filter results
    Full screen
    Did you know that there is more data available? Get in touch and a Data Intelligence representative will be able to assist in providing you with information. Request full report
    Choose time range All time
    Filter results
    Full screen
    Did you know that there is more data available? Get in touch and a Data Intelligence representative will be able to assist in providing you with information. Request full report