What is it?

Epsilon stands as a technology solution for debated topics as:

  • Cookie deprecation (Single Customer View);
  • Personalization 1:1;
  • Business incrementality;
  • Data Monetization (1st Party Data).

Today Epsilon has a portfolio of integrated modules, that can be use based on a specific need.

Why would you need it?

With Epsilon is uncomplicated to:

  • Activate Addressable IDs (not cookies or mobile IDs);
  • Integrate different sets of data under the same roof;
  • Re-engage with lapsed customers;
  • Optimize marketing tactics towards a business goal.


Operating as an:

  • ID Resolution - incremental sales or up-selling - are common trackable assignments to deal with;
  • Messaging platform – increase app downloads or newsletter sign-ups;
  • Integration – data monetization of loyalty cards.
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