Search

DATA INTELLIGENCE 2024 TRENDS REPORT

MAKE DATA-INFORMED DECISIONS. 6 REASONS WHY YOU CAN’T REPLICATE YOUR PAST LEARNINGS WHEN PLANNING FOR 2024.
Read more

The Digital Health of brands in 2023, heavily impacted by authentic presence on TikTok, especially in Retail and Auto

Read more

Digital Trends October 2023: Social Media, Streaming, and Online Consumption Evolution in Romania

Bucharest, December 18, 2023 – According to the Romanians New Media Adoption study, conducted by the Data Intelligence team of the media agency Spark Foundry, a member of Publicis Groupe Romania, there is an observed increase in the need for information, connection, and relaxation, while interest in online gambling is declining.
Read more

Sponsorship Study 2023

Starcom Romania introduces the Sponsorship 2023 study, a sequel to the 2018 research. This study delves into particular TV advertising, exploring awareness levels, consumer perspectives, and the diverse formats' impact.
Read more

The unfriendly working atmosphere determines 6 out of 10 Romanians to change jobs in the next year

The PR agency MSL The Practice, part of Publicis Groupe Romania, and the recruitment platform eJobs Romania launched the study What Romanians want from a job, which analyzes the intention of Romanian employees to change employers in the next period, as well as the objectives their professional, the criteria for choosing an employer, the factors for changing the job, the elements for increasing trust and loyalty towards the employer or the preferred way of working.
Read more