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Sponsorship Study 2023

October 3, 2023 4:47 pm Published by Leave your thoughts

Starcom Romania introduces the Sponsorship 2023 study, a sequel to the 2018 research. This study delves into particular TV advertising, exploring awareness levels, consumer perspectives, and the diverse formats' impact.

The unfriendly working atmosphere determines 6 out of 10 Romanians to change jobs in the next year

August 8, 2023 8:27 pm Published by Leave your thoughts

The PR agency MSL The Practice, part of Publicis Groupe Romania, and the recruitment platform eJobs Romania launched the study What Romanians want from a job, which analyzes the intention of Romanian employees to change employers in the next period, as well as the objectives their professional, the criteria for choosing an employer, the factors for changing the job, the elements for increasing trust and loyalty towards the employer or the preferred way of working.

Focus On May 2023 – What do Romanians do online?

July 4, 2023 11:59 am Published by Leave your thoughts

According to the Romanians New Media Adoption study, carried out by the Data Intelligence team of the Spark Foundry media agency, a member of Publicis Groupe Romania, the leading digital activities of Romanians continue to include online payments and shopping, accessing social media platforms and interacting with friends and the family.