The DIGITAL HEALTH INDEX is a proprietary index which measures all major relevant digital presence indicators from a qualitative and quantitative perspective, ranking a brand’s position inside its category
17.30
Digital Power
DIGITAL POWER SCORE is measuring consumers interest in one brand based on searches volume
6.80
Content Impact
CONTENT IMPACT SCORE is measuring the visibility and performance of brands compared to the number of mentions, as well as the sentimen
3.80
Conviviality
CONVIVIALITY is measuring the positive engagements from social media