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Data dictionary

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C

Call-to-Action (CTA)
Churn Rate
Clickthrough Rate (CTR)
Closed-Loop Marketing
Comment
Comment Positivity score

Community Manager (CM)
Content
Content Management System (CMS)
Conversion Path
Conversion Rate
Conversion Rate Optimization (CRO)

Cost Per Acquisition (CPA)
Cost Per Acquisition (CPA)
Cost per Click (CPC)
Cost-per-Lead (CPL)
CPP (Cost Per Point)
CPT/CPM (Cost Per Thousand)

Crawler
Cross Channel Marketing
Customer Acquisition Cost (CAC)
Customer Journey
Customer Relationship Management (CRM)
Customer Retention Rate

C

Call-to-Action (CTA)
Churn Rate
Clickthrough Rate (CTR)
Closed-Loop Marketing
Comment
Comment Positivity score
Community Manager (CM)
Content
Content Management System (CMS)
Conversion Path
Conversion Rate
Conversion Rate Optimization (CRO)
Cost Per Acquisition (CPA)
Cost Per Acquisition (CPA)
Cost per Click (CPC)
Cost-per-Lead (CPL)
CPP (Cost Per Point)
CPT/CPM (Cost Per Thousand)
Crawler
Cross Channel Marketing
Customer Acquisition Cost (CAC)
Customer Journey
Customer Relationship Management (CRM)
Customer Retention Rate

A - E
F - K
L - R
S - Z

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